Spam-free Twitter?

Whenever I’m asked about Twitter my first reply is, “It’s a silly place,” similar to how King Arthur describes Camelot in Monty Python and the Holy Grail. Trends change by the hour, and one mistake from a company can spread within seconds and quite suddenly become a news story. However silly a place it may be, Twitter is useful for sharing all kinds of information… with varying degrees of importance.

At the very bottom of the importance chain we find spam. Stupid, slimy, not-the-food, spam. Anyone who has ever had an email address knows just how frustrating spam is and, unfortunately, it is prevalent in the 140 million active-user Twitterverse.

Bale Milford and I have never been introduced... and I have no interest in his spam-y link!
And yeah... Middle-earth Podcast follows me.

So it was to my great delight when I read this article on Mashable that Twitter filed a lawsuit today against five of the major spammers. As stated by Twitter, “Taking legal action sends a clear message to all would-be spammers that there are serious and costly consequences to violating our Rules with their annoying and potentially malicious activity.”

Spam is generally an easy thing to ignore and avoid, but it sure is annoying and can really mess stuff up if someone mistakenly clicks on it. By suing five of the major groups creating spam, Twitter is not only sending a message to potential future-spammers but also to other groups not included in the current lawsuit.

Even if Twitter somehow loses the lawsuit, at least they made an effort to improve the quality of their space on the internet. The announcement was just made today and already there are thousands of happy tweeters spreading the news that Twitter is taking action against spammers. I think I’ll join their ranks.

Something squirrely

I wouldn’t be surprised if I were to find out that the girls at Wild Squirrel had super powers. Not only do they make some of the most incredible peanut butter on the earth (really, it’s incredible), they manage their social media like it’s nobody’s business.

I first heard about Wild Squirrel peanut butter about a year and a half ago, then called Flying Squirrel, while reading the University of Oregon’s student newspaper on my bus ride home. In a nutshell, two roommates (Keeley and Erika) started making peanut butter in their apartment and gave it to friends in mason jars. Their friends encouraged them to sell it online, and one day it was featured on the blog Kath Eats Real Food, and things progressed.

Since then, they’ve grown wildly in popularity and can now be found in Market of Choice and New Seasons stores, as well as some independent stores in Oregon. They use Facebook and Twitter as their very own public relations outlet to let followers know when they’ll be sampling at different stores and new locations their peanut butter can be purchased at, as well as to interact with people and offer random peanut and squirrel facts to keep things entertaining.

I have personally tweeted these lovely ladies a couple of times (yes, I’m obsessed with this peanut butter) and they replied to both. Not only do they have an amazing product but they let the people purchasing know how much they appreciate it! They’re on top of answering questions and offering new ways to enjoy their product. Do these students-turned-entrepreneurs have good PR skills? No doubt.

My personal favorites!

I’ve been eating Pretzel Pizazz while writing this, and as you may be able to tell in the photo I’m nearly out of Curious Cocoa-Nut! I’m going to go remedy this situation, and if you have never tried this peanut butter I strongly encourage you to do the same. If you want to know more about Wild Squirrel, click here!